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Category: Direct Mail Articles

On February 19, 2015

Track Your Direct Mail Campaigns With These 4 Hacks

Like it or not, data-driven campaigns are the answer to your future success – and 2015 is all about diving in, taking chances, and making smarter, data-driven decisions that increase your bottom line. Below we’ve listed four great ways to retrieve powerful analytics from your direct mail campaign so you can gain visibility like you’ve
On January 13, 2015

How Small Businesses Can Maximize Direct Mail Marketing in 2015

Contrary to popular belief, print is far from dead. Yes, technology has revolutionized the way consumers interact with brands, but it’s certainly not the be-all end-all of content marketing. In fact, something as simple as a direct mail campaign can yield tremendous results for small businesses. An article by Marketing Profs states that 43% of