The days of mass mailing customers with the same tired message where the only element of personalization is a pre-printed address label are over with the advent of variable data printing. We can show you how to better reach your goals while providing a better product to your customers and even save money. VDP allows

Personalized direct mail, or digital printing has earned itself somewhat of a bad reputation over the last few years. Too often, marketers take the cheap route and send mail that while personalized with details about the recipient is lacking a personal feel. These personal mailings make use of valuable purchase data, personal preferences and demographics

With the success of Internet media and the recent downsizing of many print-oriented publications many observers are beginning to openly question what the implications of this trend will be on Direct Mail. Direct Mail and Fulfillment have been steady and stable keys to successful advertising for some time. But, can Direct Mail keep up with