On July 25, 2012
DMA 2010 Response Rate Trend Report
The Direct Marketing Association released the 2010 Response Rate Trend Report. This report provides key cost and performance benchmarks to help marketers test their advertising and promotional campaigns. Key Findings: Email to a house list averaged: a 19.47% open rate; a 6.64% click-through rate; a 1.73% conversion rate; with a bounce-back rate of 3.72% and
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On July 25, 2012
Direct Mail for Dentists
Still the strongest part of a dental marketing strategy, direct mail and printed material allow you to get your message to patients both in the office and at home. At KD Mailing we are a full mailing serviceshop – we can provides mailing lists, print the mailing pieces and accuately push the mailing. Rent
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On July 25, 2012
Catalog Printing and Marketing
If your organization sells products either through a brick and mortar location or online the declining economy has almost certainly been hurting your sales. While there are many things that can be done to market your business one of the best is to send out a print catalog. According to marketingcharts.com – Print catalogs are
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